Privacy Policy
Introduction
What is this Privacy Policy?
This Privacy Policy explains how Siam Finder (“Siam Finder”, “we”, “our”, or “us”) collects, uses, stores, shares, and protects your personal information when you access or use our websites, applications, products, services, or communicate with us.
Our goal is to ensure transparency in how we handle your information while providing trusted travel content, hospitality business solutions, digital marketing services, AI-powered tools, and other services through the Siam Finder platform.
This Privacy Policy applies to all users of Siam Finder, including:
- Travelers and website visitors (B2C)
- Hotels, resorts, restaurants, cafés, tour operators, attractions, and other hospitality businesses (B2B)
- Siam Finder Alliance members
- Users of our Free Marketing Tools
- Editorial Partnership participants
- Subscribers to newsletters, reports, webinars, and educational resources
- Users of future Siam Finder products and services, including SaaS platforms and mobile applications
By accessing or using Siam Finder, you acknowledge that you have read and understood this Privacy Policy.
Information We Collect
What information does Siam Finder collect?
Siam Finder collects information that helps us provide, improve, and secure our services for both travelers (B2C) and hospitality businesses (B2B). The information we collect depends on how you interact with our platform and the services you choose to use.
Personal Information
We may collect personal information that you voluntarily provide, including:
- Full name
- Email address
- Phone number
- Country or region
- Company or organization name
- Job title
- Profile photo (if provided)
- Account login credentials
- Billing and payment information (for paid services)
Business Information
If you represent a business, we may collect information such as:
- Business name
- Business type and category
- Business address
- Website URL
- Google Business Profile
- Social media accounts
- Business description
- Contact information
- Photos, logos, and promotional materials
- Services, facilities, products, and pricing information voluntarily provided by the business
Technical Information
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type and version
- Device type
- Operating system
- Language settings
- Date and time of access
- Referring website
- Pages visited
- Session duration
- Clickstream data
Marketing & Usage Information
We may collect information about how you use our platform, including:
- Search queries
- Pages viewed
- Business listings visited
- Articles read
- Downloads
- Form submissions
- Newsletter subscriptions
- Marketing tool requests
- User preferences and interests
AI & Business Assessment Information
If you use our business services or Free Marketing Tools, we may collect or review publicly available information related to your business, including:
- Website performance
- Search engine visibility
- AI Search visibility
- Public SEO information
- Google Business Profile data
- Public business listings
- Other publicly available digital marketing information
Information from Third Parties
We may receive information from trusted third-party providers, including:
- Analytics providers
- Advertising partners
- Social media platforms
- Payment processors
- Authentication providers
- Publicly available databases
- Business partners
Such information will only be collected where permitted by applicable law.
Sensitive Personal Information
Siam Finder does not intentionally request or collect sensitive personal information, such as information relating to health, race, religion, political opinions, or other protected categories, unless required by law or voluntarily provided for a specific legitimate purpose.
If you choose to provide such information, you consent to its processing in accordance with this Privacy Policy.
How We Collect Your Information
How does Siam Finder collect your information?
Siam Finder collects information in several ways to provide, improve, and maintain our services. Depending on how you interact with our platform, information may be collected directly from you, automatically through your use of our services, or from trusted third-party sources.
Information You Provide
We collect information that you voluntarily provide when you:
- Create an account
- Submit a business profile or listing
- Join the Siam Finder Alliance
- Request a Free Marketing Tool or business assessment
- Contact our support team
- Subscribe to newsletters or reports
- Register for webinars, events, or educational programs
- Complete surveys or feedback forms
- Purchase products or services
- Upload photos, documents, logos, or other content
Information Collected Automatically
When you access or use our websites or services, certain information may be collected automatically through technologies such as cookies, server logs, and analytics tools.
This information may include:
- IP address
- Browser and device information
- Operating system
- Website usage statistics
- Pages viewed
- Session duration
- Clicks and navigation paths
- Referring websites
- Approximate geographic location based on IP address
Information from Public Sources
For certain business-related services, Siam Finder may review publicly available information, including:
- Business websites
- Google Business Profiles
- Public search engine results
- Social media business pages
- Public business directories
- Other publicly available online information relevant to your business
This information may be used to prepare business assessments, editorial content, directory listings, benchmarking reports, or marketing recommendations.
Information from Third Parties
We may receive information from trusted third-party service providers, including:
- Analytics providers
- Advertising platforms
- Authentication services
- Payment processors
- Business partners
- Public databases
- Marketing and technology partners
Such information is processed only where permitted by applicable law and in accordance with this Privacy Policy.
Cookies and Similar Technologies
Siam Finder uses cookies and similar technologies to remember user preferences, improve website functionality, analyze website performance, personalize content, and support security measures.
Additional information about our use of cookies is available in our Cookie Policy.
Accuracy of Information
You are responsible for ensuring that the information you provide to Siam Finder is accurate, complete, and up to date.
Providing inaccurate, misleading, or unauthorized information may affect our ability to provide services and may result in the suspension or termination of certain features or accounts.
How We Use Your Information
How does Siam Finder use your information?
Siam Finder uses your information to provide, maintain, improve, and protect our services while delivering a better experience for both travelers (B2C) and hospitality businesses (B2B).
Depending on the services you use, your information may be used for the following purposes.
Providing Our Services
We use your information to:
- Create and manage your account
- Deliver requested products and services
- Process registrations and memberships
- Verify business information
- Respond to inquiries and support requests
- Provide customer service
Improving User Experience
We may use information to:
- Personalize website content and recommendations
- Improve search functionality
- Optimize website performance
- Analyze user behavior and preferences
- Enhance accessibility and usability
- Develop new products and features
Business Growth Services
For hospitality businesses, we may use information to:
- Create and manage business listings
- Prepare editorial content and business features
- Conduct SEO and AI Search assessments
- Generate marketing reports and recommendations
- Support Siam Finder Alliance services
- Deliver marketing consultations
- Improve business visibility across our platform
Communications
We may use your information to communicate with you regarding:
- Account updates
- Service notifications
- Requested reports
- Customer support
- Security alerts
- Newsletters
- Educational content
- Industry insights
- Product announcements
- Promotional offers (where permitted by law)
You may unsubscribe from marketing communications at any time.
Analytics and Platform Improvement
We use aggregated and anonymized information to:
- Measure website performance
- Understand visitor behavior
- Improve our products and services
- Monitor platform security
- Detect errors and technical issues
- Develop new features and business solutions
Legal and Security Purposes
Your information may also be used to:
- Prevent fraud and abuse
- Verify user identity
- Enforce our Terms of Service
- Protect the rights and safety of our users
- Comply with applicable laws and legal obligations
- Resolve disputes and investigate suspected violations
AI-Powered Services
Where applicable, Siam Finder may use information to support AI-assisted services, including:
- AI Search visibility analysis
- Content recommendations
- Marketing insights
- SEO evaluations
- Business benchmarking
- Content generation assistance
AI-assisted outputs are intended to support decision-making and should not be considered legal, financial, or professional advice.
Aggregated and Anonymous Data
We may combine or anonymize information so that it can no longer identify an individual or business.
Such aggregated data may be used for:
- Market research
- Industry reports
- Tourism insights
- Hospitality trends
- Product development
- Statistical analysis
This information does not identify any individual user or business.
When We Share Your Information
Does Siam Finder share your information with others?
Siam Finder values your privacy and does not sell your personal information to third parties.
We only share information when it is necessary to operate our services, fulfill your requests, comply with legal obligations, or when you have provided your consent.
Service Providers
We may share information with trusted third-party service providers that help us operate our platform, including:
- Cloud hosting providers
- Payment processors
- Email service providers
- Customer support platforms
- Analytics providers
- Security and fraud prevention services
- Marketing and communication platforms
These providers may only access the information necessary to perform their services and are required to protect your information.
Business Listings
If you submit information for a business listing, directory profile, or Siam Finder Alliance membership, certain business information may be publicly displayed, including:
- Business name
- Business description
- Business category
- Address or location
- Website
- Contact information provided for public display
- Photos and logos
- Social media links
- Business facilities and services
- Promotional content approved by the business
Only information intended for public display will be published.
Editorial Content
Businesses participating in editorial features, destination guides, interviews, reviews, or promotional campaigns acknowledge that approved content may be published across Siam Finder platforms, social media channels, newsletters, and other marketing materials.
Business Partners
Where appropriate, we may share limited information with trusted business partners to deliver joint programs, events, educational content, marketing campaigns, or partnership services.
We do not authorize our partners to use your information for purposes unrelated to the agreed services.
Legal Requirements
We may disclose information where required to:
- Comply with applicable laws or regulations
- Respond to lawful requests from government authorities
- Protect the rights, property, or safety of Siam Finder, our users, or the public
- Investigate fraud, abuse, or security incidents
- Enforce our Terms of Service or other legal agreements
Business Transfers
If Siam Finder undergoes a merger, acquisition, investment, restructuring, or sale of assets, user information may be transferred as part of the transaction, subject to applicable privacy laws.
Aggregated and Anonymous Information
We may share aggregated or anonymized statistical information for research, tourism insights, industry reports, or marketing purposes.
This information does not identify any individual or business.
Your Consent
In circumstances where your consent is required by applicable law, we will request your permission before sharing your information with third parties.
Cookies & Similar Technologies
How does Siam Finder use cookies and similar technologies?
Siam Finder uses cookies and similar technologies to improve website functionality, enhance user experience, analyze website performance, and provide personalized content and services.
By continuing to use our website, you consent to the use of cookies as described in this Privacy Policy, unless you disable them through your browser settings or our Cookie Preferences (where available).
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites recognize your browser, remember your preferences, and improve your browsing experience.
Similar technologies may include web beacons, pixels, local storage, scripts, and analytics technologies.
Types of Cookies We Use
We may use the following categories of cookies:
Essential Cookies
These cookies are necessary for the operation and security of our website. They enable core features such as:
- User authentication
- Account login
- Security and fraud prevention
- Session management
- Website functionality
These cookies cannot generally be disabled without affecting the operation of the website.
Performance & Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting anonymous or aggregated information, including:
- Pages visited
- Navigation behavior
- Website performance
- Device and browser information
- Traffic sources
- User engagement
This information helps us improve our products and services.
Functional Cookies
These cookies remember your preferences to provide a more personalized experience, including:
- Language preferences
- Region selection
- Saved settings
- User interface preferences
Marketing Cookies
Where permitted by applicable law, marketing cookies may be used to:
- Measure advertising effectiveness
- Deliver relevant promotional content
- Track campaign performance
- Support remarketing activities
- Understand visitor interests
Marketing cookies are only used where appropriate and may require your consent depending on your jurisdiction.
Third-Party Cookies
Some cookies may be placed by trusted third-party service providers, including providers of analytics, advertising, embedded content, payment services, or social media integrations.
These third parties are responsible for their own privacy practices and cookie policies.
Managing Cookies
Most web browsers allow you to:
- View stored cookies
- Delete existing cookies
- Block specific cookies
- Disable all cookies
- Configure cookie preferences
Please note that disabling certain cookies may affect the availability or functionality of some features of the Siam Finder platform.
Changes to Cookie Usage
Siam Finder may update the cookies and tracking technologies used on our platform from time to time as new features, services, or technologies are introduced.
For more detailed information, please refer to our separate Cookie Policy, where available.
Data Security
How does Siam Finder protect your information?
Siam Finder is committed to protecting the confidentiality, integrity, and availability of the information entrusted to us. We implement reasonable administrative, technical, and organizational safeguards designed to protect personal and business information from unauthorized access, disclosure, alteration, loss, or misuse.
Security Measures
Depending on the nature of the service, we may implement security measures including:
- Secure website connections (SSL/TLS encryption)
- Access controls and user authentication
- Role-based access permissions
- Secure cloud infrastructure
- Firewall and network security measures
- Malware detection and monitoring
- Regular software and security updates
- Data backup and recovery procedures
These measures are designed to reduce security risks and help maintain the reliability of our platform.
Internal Access
Access to personal and business information is limited to authorized personnel, contractors, or service providers who require the information to perform their duties.
All authorized parties are expected to maintain the confidentiality of the information they access.
Your Responsibilities
While Siam Finder takes reasonable steps to protect your information, you also play an important role in maintaining security.
You are responsible for:
- Keeping your account credentials confidential.
- Using a strong and unique password.
- Not sharing your login information with others.
- Promptly notifying Siam Finder if you suspect unauthorized access to your account.
- Ensuring that information you submit is accurate and does not contain malicious content.
No Absolute Security
Although we strive to use commercially reasonable security measures, no method of electronic transmission, storage, or internet communication can be guaranteed to be completely secure.
Accordingly, Siam Finder cannot guarantee the absolute security of any information transmitted to or stored on our systems.
Security Incidents
If we become aware of a security incident that may affect your personal information, we will investigate the matter and, where required by applicable law, notify affected users and relevant authorities within the applicable legal timeframes.
Continuous Improvement
Siam Finder regularly reviews and improves its security practices to address evolving technologies, emerging threats, and changes in applicable laws and industry standards.
Your Privacy Rights
What rights do you have regarding your personal information?
Siam Finder respects your privacy and is committed to providing you with appropriate control over your personal information. Depending on your location and applicable laws, including the Personal Data Protection Act (PDPA) of Thailand, the General Data Protection Regulation (GDPR), or other applicable privacy laws, you may have the following rights.
Right to Access
You may request access to the personal information that Siam Finder holds about you, including information about how your data is collected, used, and shared.
Right to Correct
You may request that we correct or update inaccurate, incomplete, or outdated personal information.
Right to Delete
You may request the deletion of your personal information where permitted by applicable law.
Please note that certain information may be retained where required for legal, contractual, security, or legitimate business purposes.
Right to Withdraw Consent
Where we rely on your consent to process personal information, you may withdraw that consent at any time.
Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
Right to Object or Restrict Processing
Subject to applicable law, you may request that Siam Finder restrict or stop processing your personal information in certain circumstances.
Right to Marketing Preferences
You may choose not to receive marketing emails, newsletters, promotional messages, or other non-essential communications from Siam Finder.
You can unsubscribe at any time by:
- Clicking the “Unsubscribe” link in our emails;
- Updating your communication preferences in your account settings (where available); or
- Contacting us directly.
Please note that you may still receive essential service-related communications, such as account notifications, security alerts, or transactional messages.
Right to Data Portability
Where required by applicable law, you may request a copy of your personal information in a commonly used electronic format, or request that it be transferred to another service provider where technically feasible.
Verification of Requests
To protect your privacy and security, Siam Finder may verify your identity before processing requests relating to your personal information.
Additional information may be requested where necessary to confirm your identity or authority.
How to Exercise Your Rights
If you wish to exercise any of the rights described above, please contact us using the contact details provided in this Privacy Policy.
We will respond to requests within a reasonable period and in accordance with applicable laws and regulations.
Data Retention
How long does Siam Finder keep your information?
Siam Finder retains personal and business information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce our agreements, and support the operation and improvement of our services.
The length of time we retain information depends on the nature of the information, the services you use, and applicable legal requirements.
Account Information
If you create a Siam Finder account, we generally retain your account information for as long as your account remains active.
If your account is closed or deleted, certain information may be retained where necessary to:
- Comply with legal obligations;
- Resolve disputes;
- Prevent fraud or abuse;
- Protect the security of our platform;
- Enforce our Terms of Service.
Business Information
Business information submitted for listings, editorial content, Alliance membership, or other business services may be retained while the business remains active on the Siam Finder platform.
If a business requests removal, we will process the request where appropriate, subject to our legal obligations and legitimate business interests.
Marketing Communications
If you subscribe to newsletters or marketing communications, we will retain your contact information until you unsubscribe or request its removal, unless a longer retention period is required by law.
Technical and Analytics Information
Technical information, website logs, cookies, and analytics data may be retained for operational, security, statistical, and performance analysis purposes for periods appropriate to the nature of the data.
Some analytics data may be aggregated or anonymized so that it can no longer identify an individual.
Legal Requirements
Certain information may be retained for longer periods where required to:
- Comply with applicable laws and regulations;
- Meet accounting or tax obligations;
- Respond to lawful requests from authorities;
- Protect the rights, property, or safety of Siam Finder and its users.
Secure Disposal
When personal information is no longer required, Siam Finder will take reasonable steps to securely delete, anonymize, or dispose of the information in accordance with applicable laws and our internal data management practices.
Scope of This Privacy Policy
What does this Privacy Policy cover?
This Privacy Policy applies to the collection, use, disclosure, storage, and protection of personal information across the Siam Finder platform and all related products, services, and business operations operated by Siam Finder.
This Privacy Policy applies to your use of:
- The Siam Finder website;
- Siam Finder Business Directory;
- Travel and destination content;
- Business listings and business profiles;
- Editorial articles and featured content;
- Siam Finder Alliance;
- Free Marketing Tools;
- AI-powered tools and assessments;
- Hospitality research and benchmarking services;
- Marketing resources and educational content;
- Events, campaigns, and promotional activities;
- Customer support services;
- Newsletter subscriptions;
- User accounts and member services;
- Future premium products and Siam Finder Services;
- Mobile applications, APIs, or other digital services that may be introduced in the future.
Future Services
As Siam Finder continues to expand, we may introduce additional products, software, subscriptions, AI-powered services, business solutions, and premium offerings under the Siam Finder Services brand.
Unless otherwise stated, this Privacy Policy will also apply to those services.
Where a specific product or service requires a separate privacy notice or additional terms, those documents will supplement this Privacy Policy.
Third-Party Services
This Privacy Policy applies only to services owned or operated by Siam Finder.
Certain services may integrate with or link to third-party platforms, including booking systems, payment providers, analytics providers, cloud infrastructure, social media platforms, mapping services, or other external services.
Those third-party services are governed by their own privacy policies and terms, and Siam Finder is not responsible for their privacy practices.
Geographic Scope
Siam Finder serves users from Thailand and around the world.
Depending on your location, the collection and processing of your personal information may be subject to applicable privacy and data protection laws, including those governing cross-border data transfers.
Changes to Our Services
Our platform and services may evolve over time.
We may add, modify, suspend, or discontinue certain features, tools, or services without affecting the overall applicability of this Privacy Policy, unless otherwise stated.
Questions About Coverage
If you are unsure whether a particular Siam Finder product, feature, or service is covered by this Privacy Policy, please contact us using the information provided in the Contact Us section.
Data Accuracy & User Responsibilities
How can you help keep your information accurate?
Siam Finder is committed to maintaining accurate and up-to-date information. However, the accuracy of the information we process also depends on the information provided by our users and business partners.
By using our platform, you agree to provide information that is accurate, complete, and up to date.
Your Responsibilities
Users are responsible for:
- Providing accurate and truthful information;
- Keeping account and contact information current;
- Updating business information when changes occur;
- Ensuring that any information submitted does not infringe the rights of others;
- Maintaining the confidentiality of account credentials where applicable.
Business Information
Businesses that create or manage listings on Siam Finder are responsible for ensuring that information published on the platform remains accurate, including but not limited to:
- Business name
- Contact details
- Address
- Website
- Business description
- Operating hours
- Facilities and amenities
- Services
- Images and media
- Promotional information
Siam Finder may periodically review or update publicly available business information to improve accuracy and user experience.
User-Submitted Content
If you submit information, images, documents, reviews, feedback, or other content to Siam Finder, you represent that:
- You have the legal right to submit such content;
- The information is accurate to the best of your knowledge;
- The content does not violate any applicable laws or third-party rights.
Correction of Information
If you believe that any personal information or business information maintained by Siam Finder is inaccurate, incomplete, or outdated, you may request that we correct or update the information, subject to applicable laws and our verification procedures.
Public Information
Certain business information published on Siam Finder may originate from publicly available sources or be supplied by business owners.
While we make reasonable efforts to maintain accurate information, Siam Finder cannot guarantee that all published information will remain current at all times.
Users are encouraged to verify important information directly with the relevant business before making travel, booking, purchasing, or business decisions.
Our Commitment
Siam Finder strives to maintain a reliable and trustworthy platform by continuously improving the quality, accuracy, and integrity of the information available across our services.
Changes to This Privacy Policy
Can this Privacy Policy be updated?
Yes. Siam Finder may update, revise, or modify this Privacy Policy from time to time to reflect changes in our services, business operations, legal requirements, technologies, or industry best practices.
When significant changes are made, we will update the “Effective Date” at the top of this Privacy Policy and, where appropriate, provide additional notice through our website, email, or other communication channels.
Your Continued Use
Your continued access to or use of Siam Finder after an updated Privacy Policy becomes effective constitutes your acknowledgment of the revised Policy.
If you do not agree with any changes, you should discontinue using the affected services and contact us if you wish to exercise your privacy rights.
Previous Versions
Siam Finder may maintain previous versions of this Privacy Policy for record-keeping, legal compliance, or operational purposes.
Archived versions may be made available upon request where required by applicable law.
Policy Review
We encourage users to review this Privacy Policy periodically to stay informed about how we collect, use, and protect personal and business information.
Third-Party Services & External Links
How does Siam Finder handle third-party websites and services?
Siam Finder may provide links to third-party websites, applications, booking platforms, maps, payment providers, social media platforms, business partners, and other external services for the convenience of our users.
These links do not imply that Siam Finder owns, controls, endorses, or is responsible for the content, services, or privacy practices of those third parties unless explicitly stated.
Third-Party Websites
Our platform may contain links to external websites, including but not limited to:
- Hotel and resort websites
- Restaurant websites
- Tourism organizations
- Government agencies
- Travel service providers
- Business partners
- Affiliate partners
- Event organizers
Once you leave the Siam Finder platform, your interactions with those websites are governed by their own terms, conditions, and privacy policies.
We encourage users to review the privacy policies of any third-party websites before providing personal information.
Booking Platforms and Travel Services
Siam Finder may provide links or referrals to third-party booking services, reservation systems, travel agencies, transportation providers, or other travel-related platforms.
Siam Finder is not responsible for:
- Booking confirmations;
- Reservation changes;
- Payment processing;
- Service quality;
- Pricing;
- Refunds;
- Cancellations;
- Customer support provided by those third parties.
Any transaction between you and a third-party provider is solely between you and that provider.
Embedded Content
Certain pages may include embedded content or integrations from third-party platforms, such as:
- Google Maps
- YouTube
- X (formerly Twitter)
- TikTok
- Other social media or multimedia platforms
These services may collect information according to their own privacy policies and terms of service.
Analytics and Technology Providers
Siam Finder may use trusted third-party technology providers to support platform operations, including services related to:
- Website analytics
- Website security
- Content delivery
- Payment processing
- Email communications
- Cloud hosting
- Customer support
- Authentication
- Advertising measurement
These providers only receive information necessary to perform their services on our behalf and are expected to maintain appropriate security and confidentiality standards.
Affiliate Links
Some pages may contain affiliate links or referral links.
If you purchase products or services through these links, Siam Finder may receive a commission or referral fee at no additional cost to you.
Affiliate relationships do not influence our editorial independence, reviews, recommendations, or business assessments unless explicitly identified as sponsored content.
External Business Information
Business information published on Siam Finder may include information supplied by the business owner or obtained from publicly available sources.
Although we strive to maintain accurate and up-to-date information, Siam Finder cannot guarantee that all external information remains complete, accurate, or current at all times.
Users are encouraged to verify important information directly with the relevant business before making travel or purchasing decisions.
Third-Party Privacy Policies
This Privacy Policy applies only to the Siam Finder platform.
It does not apply to third-party websites, applications, products, or services that may be linked to or integrated with our platform.
Siam Finder encourages users to review the privacy policies of any third-party services they choose to access.
AI Services & Automated Processing
How does Siam Finder use Artificial Intelligence (AI)?
Siam Finder may use Artificial Intelligence (“AI”) and other advanced technologies to improve our platform, enhance user experience, and provide marketing insights, business recommendations, content assistance, and analytical services.
Our AI-powered features are designed to support—not replace—human expertise and professional judgment.
AI-Powered Services
Depending on the services you use, Siam Finder may utilize AI to assist with:
- AI Search Readiness analysis
- AI Visibility assessments
- SEO recommendations
- Content suggestions
- Marketing insights
- Business benchmarking
- Search trend analysis
- Travel content recommendations
- Hospitality industry insights
- Customer support assistance
- Content translation and localization
- Other AI-powered features introduced in the future
Human Review
Some AI-assisted services may be reviewed, verified, edited, or supplemented by members of the Siam Finder team before being delivered or published.
Certain reports, editorial content, business assessments, and recommendations may involve both AI-generated analysis and manual professional review.
No Automated Decision-Making
Siam Finder does not use AI to make legally binding decisions or decisions that produce legal or similarly significant effects on individuals without appropriate human involvement.
Business assessments, recommendations, scores, or AI-generated insights are intended solely to assist users in making informed decisions.
AI Limitations
Although we strive to provide useful and accurate AI-assisted services, AI technologies may occasionally produce incomplete, inaccurate, outdated, or incorrect information.
Users should independently verify important information before relying on AI-generated outputs for business, legal, financial, medical, or other critical decisions.
AI Reports and Assessments
AI-generated reports, scores, recommendations, visibility assessments, benchmarking results, and similar outputs are based on available information, proprietary methodologies, publicly available data, and analytical models used by Siam Finder.
These reports:
- are provided for informational purposes only;
- do not constitute professional advice;
- are not official certifications, rankings, or endorsements;
- may change as technologies, search engines, AI platforms, or available information evolve.
AI Learning and Service Improvement
Siam Finder may use anonymized or aggregated usage data to improve the quality, accuracy, performance, and reliability of our AI-powered services.
Where personal information is involved, such processing will be carried out in accordance with this Privacy Policy and applicable privacy laws.
Third-Party AI Technologies
Some AI-powered features may rely on trusted third-party technologies or cloud-based AI service providers.
When using such providers, Siam Finder takes reasonable steps to ensure that appropriate contractual, technical, and organizational safeguards are in place to protect personal information.
User Responsibility
Users remain responsible for reviewing and evaluating any recommendations, reports, or AI-generated outputs before making business, financial, operational, or strategic decisions.
Siam Finder encourages users to seek qualified professional advice where appropriate.
International Data Transfers
Will your information be transferred to other countries?
Siam Finder operates as a global travel and hospitality platform. As a result, your personal and business information may be processed, stored, or accessed in countries other than the country where you reside.
These international transfers may occur when we use trusted service providers, cloud infrastructure, technology platforms, or business partners that operate in multiple jurisdictions.
Cross-Border Processing
Your information may be transferred to countries where our service providers, technology partners, or business operations are located.
Such transfers are made only where necessary to provide our services, maintain our platform, improve user experience, or comply with legal obligations.
Data Protection
When transferring personal information internationally, Siam Finder takes reasonable measures to ensure that appropriate safeguards are in place to protect your information.
These safeguards may include:
- Contractual agreements with service providers;
- Industry-standard security measures;
- Access controls and confidentiality obligations;
- Compliance with applicable privacy and data protection laws.
Global Service Providers
To operate our platform, Siam Finder may use internationally recognized service providers for services such as:
- Cloud hosting
- Website infrastructure
- Analytics
- Email delivery
- Payment processing
- Security monitoring
- Customer support
- Content delivery
These providers are expected to maintain appropriate standards for protecting personal information.
Your Consent
Where required by applicable law, your use of Siam Finder or your submission of personal information may constitute your acknowledgment that your information may be transferred, processed, or stored outside your country of residence.
Compliance with Applicable Laws
Siam Finder strives to process international data transfers in accordance with applicable privacy laws, including the Thailand Personal Data Protection Act (PDPA), the European Union General Data Protection Regulation (GDPR), and other relevant legal requirements where applicable.
Children's Privacy
Does Siam Finder collect information from children?
Siam Finder’s websites, products, and services are intended for general audiences and are not specifically directed toward children.
We do not knowingly collect personal information from children under the minimum age required by applicable law without appropriate parental or legal guardian consent.
Information from Children
If we become aware that personal information has been collected from a child in violation of applicable laws, we will take reasonable steps to delete or anonymize the information as soon as practicable.
Parent or Guardian Requests
If you are a parent or legal guardian and believe that your child has provided personal information to Siam Finder without your consent, please contact us.
Upon verification, we will review the request and take appropriate action in accordance with applicable laws.
Business Services
Siam Finder’s business services, including but not limited to:
- Siam Finder Alliance
- Business Listings
- Editorial Partnership
- Free Marketing Tools
- Marketing Services
- SaaS Products
are intended for businesses and individuals who are legally authorized to enter into agreements on behalf of themselves or their organizations.
Educational Content
While travel guides, destination information, educational articles, and publicly available content may be accessible to users of all ages, any registration, account creation, business submissions, or purchases should only be completed by individuals who meet the minimum legal age or have the consent of a parent or legal guardian where required.
Contact Us
How can you contact Siam Finder regarding your privacy?
If you have any questions, concerns, or requests regarding this Privacy Policy or the way Siam Finder collects, uses, stores, or protects your personal information, please contact us using the information below.
We welcome inquiries relating to:
- Privacy Policy
- Personal data requests
- Data correction
- Data deletion
- Withdrawal of consent
- Marketing communication preferences
- Cookies and tracking technologies
- AI Services and data processing
- Business listings
- Siam Finder Alliance
- Free Marketing Tools
- Security or privacy concerns
Contact Information
Siam Finder
Website:
https://www.siamfinder.com
Email:
conatac@siamfinder.com
General Support:
conatac@siamfinder.com
Telagram / Line ID:
zinbad / zinbadz
Response Time
We will make reasonable efforts to respond to privacy-related inquiries and requests as promptly as possible.
Where required by applicable law, requests relating to personal information will be processed within the legally prescribed timeframes.
Additional information may be requested to verify your identity before processing certain requests.
Complaints
If you believe that Siam Finder has not handled your personal information in accordance with applicable privacy laws, you may contact us so that we have an opportunity to investigate and resolve your concern.
Where applicable, you may also have the right to lodge a complaint with the relevant data protection authority or regulatory body in your jurisdiction.
Effective Date
This Privacy Policy is effective as of the date indicated at the top of this page and supersedes all previous versions relating to the collection, use, and protection of personal information by Siam Finder.
Definitions
What do the terms used in this Privacy Policy mean?
Unless the context requires otherwise, the following terms used throughout this Privacy Policy shall have the meanings set out below.
“Siam Finder”
“Siam Finder”, “we”, “our”, or “us” refers to the Siam Finder platform, including its websites, applications, products, services, business solutions, and any affiliated platforms operated under the Siam Finder brand.
“User”
A “User” means any individual or organization that accesses, browses, registers for, or otherwise uses any part of the Siam Finder platform.
Users may include, but are not limited to:
- Travelers
- Website visitors
- Business owners
- Hospitality professionals
- Marketing professionals
- Alliance members
- Subscribers
- Partners
“Business”
A “Business” refers to any organization or individual operating within the hospitality, tourism, travel, food and beverage, wellness, or related industries, including but not limited to:
- Hotels
- Resorts
- Villas
- Restaurants
- Cafés
- Attractions
- Tour operators
- Transportation providers
- Wellness businesses
- Tourism organizations
“Personal Information”
“Personal Information” means any information that identifies, relates to, describes, or can reasonably be linked to an identifiable individual, whether directly or indirectly.
“Business Information”
“Business Information” means information relating to a business or organization, including publicly available information, business profiles, websites, contact details, services, facilities, marketing materials, and other information submitted or made available by or about the business.
“Processing”
“Processing” means any operation performed on personal or business information, whether by automated or manual means, including collection, recording, organization, storage, use, analysis, disclosure, updating, sharing, transfer, anonymization, or deletion.
“AI Services”
“AI Services” refers to Artificial Intelligence-powered features, tools, analyses, reports, recommendations, content generation, search visibility assessments, or other AI-assisted functionality provided by Siam Finder.
“Free Marketing Tools”
“Free Marketing Tools” refers to complimentary business assessment services provided by Siam Finder, including but not limited to SEO assessments, AI Search Readiness reports, website evaluations, visibility reports, benchmarking, and other marketing-related tools made available without charge, subject to applicable policies and usage limitations.
“Siam Finder Alliance”
“Siam Finder Alliance” refers to the business partnership and membership program operated by Siam Finder for eligible hospitality and tourism businesses.
Membership in the Siam Finder Alliance does not constitute government approval, legal certification, accreditation, or endorsement unless explicitly stated.
“Editorial Partnership”
“Editorial Partnership” refers to a collaborative program through which Siam Finder may publish editorial content, business features, destination stories, interviews, reviews, or promotional articles based on information provided by participating businesses and Siam Finder’s editorial standards.
“Business Listing”
A “Business Listing” refers to any business profile, directory entry, promotional page, or publicly accessible business information published on the Siam Finder platform.
“Cookies”
“Cookies” include cookies, web beacons, pixels, local storage, scripts, and similar technologies used to improve website functionality, security, analytics, personalization, and user experience.
“Third-Party Services”
“Third-Party Services” means products, platforms, software, websites, APIs, payment providers, analytics providers, cloud infrastructure providers, advertising services, booking systems, or other external services that may integrate with or be linked from the Siam Finder platform.
“Applicable Laws”
“Applicable Laws” means all laws, regulations, and legal requirements governing the collection, processing, storage, protection, disclosure, and transfer of personal information that apply to Siam Finder or its users, including, where applicable, the Personal Data Protection Act (PDPA) of Thailand, the General Data Protection Regulation (GDPR), and other relevant privacy laws.